web analytics

SP16Eyegear-Banner3SP16Eyegear-Banner3Streetwear stalwart Stussy drops a new collection of men’s and women’s sunglasses just in time for the summer season. Simple and contemporary frame designs are offered in a variety of colorways, from understated black to different shades of semitransparent tortoise shell. Take a look at Stussy’s new eyewear in the lookbook below. Read more…

SU16LB_OpeningCapsule00Right when you thought Spring had hit, BAM Summer 2016 is here and Pink Dolphin has it done right with their brand new ‘Opening Capsule 1.0′ lookbook release! The summer collection is always my favorite with the brands flashing colors coming to-point-on-point. The collection itself will release on April 16th at Midnight EST and at SF/LA flagship stores at 11 AM. Hit the jump to check out more looks and more info on the way. Read more…


40s & Shorties Spring ’16 Lookbook

40s-and-shorties-spring-2016-lookbook-1Los Angeles-based label 40s & Shorties has released it’s lookbook for Spring 2016. The collection itself features a range of graphic tees, sweatshirts, underwear, hoodies, hats, and of course, the brand’s home run hitting loud graphic socks. Head on over to 40s & Shorties now to check out the individual items, and hit the jump to check out more of the looks. Read more…


YG “4Hunnid” Lookbook Commercial

Today, YG has released some new music in for of a commercial for his newly launched clothing brand ‘4Hunnid.’ Check out YG and his homies shooting craps on the sidewalk, before cops roll up. Peep it above and head over the official store to grab yourself something! 


Benny Gold Spring ’16 Lookbook

benny-gold-google-street-view-lookbook-3San Francisco-based Benny Gold has released his newest lookbook featuring the geo-mapping tool’s distinctive visual signatures, such as directional arrows, blurred faces and glitchy stitching of the panorama. The models are caught red-handed in all sorts of antics while wearing the brand’s Spring 2016 range of graphic tees, cut-and-sew garments, caps, and skate decks. For a better look at the individual pieces, head to the brand’s webstore. Read more…


UNDEFEATED 2016 Spring/Summer Lookbook

undefeated-ss-16-lookbook-02topUNDEFEATED’s latest collection stays true to the brand’s athletic and military inspirations. The Los Angeles-based brand offers up its Tiger Camo sweats, nylon tracksuits, hoodies and more in this new collection with a bunch of cut and sew pieces along with basic T-shirts and accessories, the collection drops March 4 at all locations and Undefeated.com. Hit the jump to see more. Read more…


HUF Lookbook: Spring 2016 Collection Video

Check out the official Spring 16 Lookbook video from HUF featuring their all new apparel & footwear Collection. Peep the cool shots from the desert above and grab all the gear which is wow available at HUF Los Angeles, and your local HUF retailer, plus online! Enjoy!


Black Scale 2016 Spring/Summer Lookbook

black-scale-2016-spring-summer-lookbook-2Black Scale has unveiled a new lookbook for its upcoming spring/summer release. The Bay Area brand presents it in a way that you can cop outfits that you like, something I think is a great marketing strategy. Look to grab any and all items from Black Scale’s forthcoming collection at the brand’s locations and online. Read more…


Stussy Women 2016 Spring/Summer Lookbook

stussy-womens-japan-lookbook-14Stussy Japan drops it’s latest lookbook shot by Viktor Vauthier. The whole thing was shot at a California Hotel showcasing that classic West Coast Stussy take on things. The collection includes a variety of swimwear and casual outfits for the weather. Check out the photographs below and shop the new collection here. Read more…


GOLF 2015 Fall/Winter Lookbook

golf-2015-fall-winter-lookbook-7On top of wrapping up a tour with A$AP Rocky, Tyler, the Creator keeps busy by appearing in the latest lookbook for GOLF’s 2015 fall/winter collection. Keeping the colorful and unique theme going, pieces include jackets, overalls, t-shirts, pants and accessories. Take a closer look at the collection after the jump and let us know what you’d get. Read more…

About Us | Contact Us | Advertise | DCMA | RSS | © 2015 Young California, LLC All rights reserved.